Typophile - Opinion on new logo for Italy? - Comments

We do too have a logo. $

Choz Cunningham — Wed, 28 Feb 2007 22:10:00 -0800

We do too have a logo.

ChrisL

dezcom — Wed, 28 Feb 2007 20:12:42 -0800

ChrisL

The new branding for

Linda Cunningham — Wed, 28 Feb 2007 19:40:14 -0800

The new branding for Manitoba sucks, to be blunt.

At least the word “Manitoba” doesn’t require deciphering, and they kept the buffalo: I’ve seen waaaaaaaaaaaaay worse.

(born and raised in Winterpeg, and proud of it)

Manitoba Oh, i don’t

nicholasgross — Wed, 28 Feb 2007 19:22:13 -0800

Manitoba

Oh, i don’t know, it’s fun. I’m guessing it won’t age well but atm it’s nice to look at and a little different,

—N

The new branding for

metalfoot — Tue, 27 Feb 2007 19:55:09 -0800

The new branding for Manitoba sucks, to be blunt. But not as bad as the Italy logo.

That german logo is tough!

nicholasgross — Tue, 27 Feb 2007 19:22:30 -0800

That german logo is tough! man! i just had to check my doors were locked!

I like it. It owes a great

Eben Sorkin — Tue, 27 Feb 2007 17:16:18 -0800

I like it. It owes a great deal to the moving BBC ’ribbon’ logo though. If I find an example I’ll post it.

Argentina also has a logo.

begsini — Tue, 27 Feb 2007 12:47:17 -0800

Argentina also has a logo.

Also, I was wondering if the

Ehague — Tue, 27 Feb 2007 08:49:33 -0800

Also, I was wondering if the completely flat top to the i is more of a feature of a didot than a bodoni. Most of the bodonis I’ve seen have a slight up-turn to the tops of their i’s.

I’ve never been ashamed of

sch2525 — Tue, 27 Feb 2007 08:01:36 -0800

I’ve never been ashamed of being Italian until now. :(

I’m sorry, but to me the green blob looks phallic. I don’t know why I’m seeing it that way, but now I can’t stop seeing it that way. :(

Is that green cucumber meant

Quincunx — Tue, 27 Feb 2007 06:57:29 -0800

Is that green cucumber meant to resemble the shape of italy, or something?
Did no one of the contest jury realise the country doesn’t even have that shape,
at all?

If it’s meant to be something else, then what the hell is it. lol

Priceless Lore! ChrisL

dezcom — Tue, 27 Feb 2007 05:42:32 -0800

Priceless Lore!

ChrisL

Thomas, nothing to declare

lore — Tue, 27 Feb 2007 05:18:50 -0800

Thomas, nothing to declare except: why god? why? what have we done to deserve it?
So THIS is the reason our PM Romano Prodi quit last week, right? He unveiled the bloody thing after all, someone had to pay for that!

A green pork chop? Too much

Da Kine — Mon, 26 Feb 2007 13:32:15 -0800

A green pork chop? Too much tarragon I suppose.
DB~

I have to admit that when I

Eben Sorkin — Mon, 26 Feb 2007 10:25:18 -0800

I have to admit that when I have been to Italy this is the kind of logos I see all the time.

Granted it usually for a Mall or a Car Dealership or a Museum Shop - or on a magazine that is about to go belly up to be replaced by another similar one not for a country. But this logo comes from a pre-existing long standing ( 15 years+ ) context. So What I am saying is - in a weird way it does fit. Maybe you do’t like that aspect of the itallian reality but.... it’s there.

What I see in it that nobody else seems to see is a willingness to be less serious that the UK & The US don’t have. Is that bad or good? I have no idea. Is the logo itself wonderful? To me - No. But the key question to ask is - is this going to last more that a year & how serious is it as an issue anyway. I bet it last only a year & that it is therefore totally un-serious as an issue.

Opinion on new logo for Italy?

elizabeth_355 — Sat, 24 Feb 2007 20:53:59 -0800

http://www.underconsideration.com/brandnew/archives/italia_like_youve_ne...

I don’t care for it.