Typophile - Improving church logo - Comments

Here’s another stab at it,

matthew_dob — Fri, 25 Jan 2008 14:16:38 -0800

Here’s another stab at it, with a vrai caps created from the faux.

Which is preferred?

Well, from a

Chris Rugen — Thu, 24 Jan 2008 09:13:48 -0800

Well, from a no-more-faux-small-caps perspective, yours is certainly better. I want the shield/crest to be bigger, as it is in the original. I just prefer the balance, particularly in light of the added weight. Also, the ’W’ could stand to snuggle up to the ’N’ just a bit. Perhaps you could to a little custom work on the join where the serifs will overlap?

Overall, I think it’s a subtle improvement, unless the client doesn’t like the heavier feel of the type. I admit I prefer the weight of the bottom version, other issues aside. But that’s a matter of personal taste.

Improving church logo

matthew_dob — Wed, 23 Jan 2008 23:11:31 -0800

I’m perpetually visually curious, and I’ve been playing around with the logo for the church I work at. I’m curious what people think – whether I’ve improved (or dis-improved) the logo.

Mine’s on top, set in an Eisner+Flake Giovanni small caps (with serifs tweaked a bit).