Font used on shirt slogan

Vesp's picture

Can somebody identify the font used in writing " Wear it.. boss" ?
I know it's a shirt made by an unknown German label, I'm trying to do something similar for a friends birthday.

leica_viereck.jpg12.58 KB
defiantone's picture

here and i was looking for the logo type. my brain goes right for the visual.

defiantone's picture

as a followup, if the shirt was produced with Leica's permission, the font you seek may be called Leicana. according to their brand guidelines it is a modification of Giambattista's Bodoni. BUT... i can't find a big enough sample of it so i can't verify.

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