80s Headline Typeface

Any idea what this headline is? I've tried my best to ID it, but I've come up empty handed. Any help would be greatly appreciated. Thanks.


Perfect. Thank you, defiantone!

Since it's a Volvo corporate ad, it is possible the font is a bespoke Volvo design and not likely to be found commercially, except at Red Rooster...

It’s Volvo Broad