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(x) The Gas Company Tower - Steile Futura/Bauer Topic (Tasse) {Stephen}

I’m looking for the font that is used on the sign for The Gas Company Tower in Los Angeles. It should be a full typeface since it is also used on the Parking sign. It might be proprietary, though.

My apologies for not posting an image in the thread, but the person wants $240 for using that crappy snapshot. I’ll try to remember to bring my digital camera next time I go for a walk and I’ll take a better picture.



Futura Steile / Bauer Topic (one of my favorite underused square sans)

Not much: improve the keyword search and you have a winner. :-)

I really appreciate your comments, Lauri. We crave customer feedback.


It’d be a nice added feature if you could enter the point size yourself.

This is actually possible already by “hacking” the URL. After
running a custom sample, just change the very last number of
the address in your browser to whatever point size you desire.
(The renderer can actually churn out samples above 388 pt. Shhh.)


improve the keyword search

Agreed. In fact, any sort of advanced search isn’t enabled at all right now
while the people behind the curtain tinker with the keyword cogs.
We shall enable it soon and I think you’ll be very pleased with it.


Thanks for letting me know the trick. I’m liking FontShop more and more.

Big Q :-)

I like FontShop very much already, but since you’re taking suggestions… The single greatest improvement in my view would be the ability to enter a longer string of text into the type tester, and to save that string along with one’s preferred point size for future use,

There is also a reinterpretation from Font Bureau called Tasse.
Unfortunately it lacks the charming italics.

Lauri, check this thead for more information, including links to a great free version. Also explain the $240 snapshot thing … do you mean you asked for permission to post that image here?


Thanks for the help! I love that font… every time I walk past the Gas Company Tower I stop for a while to admire the font. I usually buy fonts from MyFonts, but I created an account at FontShop and purchased it (URW Topic Bold) from there as thanks for all your help. It is a wonderful typeface, and I bet I’ll find a use for it!

Thanks again!


Thanks for the link! That was interesting information indeed… the font is a little bit older than I thought.

I didn’t ask for permission to post the image, since I only kinked to it. Here’s what it said on the page:
“The image above is for internet viewing only, and may not be saved outside your browser or used without a license. However, you can buy usage rights if the image belongs to our staff.”

And if you look around the site you see that the price for that piece of “stock” is $240. So I didn’t want to post the image here and be in violation of their copyright.


You could also check out Solex from Emigre. Not quite as square but nice nevertheless.


Yeah, this one’s a looker too. I’m a sucker for the square uc C’s and S’s.



I usually buy fonts from MyFonts, but I created an account at FontShop and purchased it (URW Topic Bold) from there as thanks for all your help.

Thank you Lauri. That means a lot.

May I ask what features you’d like to see at FontShop.com that
would help bring us to the top of your list?


Here’s some points:

* I hope I don’t sound too cheap, but fonts seem to often cost a little bit less at MyFonts. If a font is $22 at FontShop it is often $21 at MyFonts.

* Accept PayPal. It’s nice to buy a font once in a while when I have money laying around in my PayPal account.

These seem to be the two main reasons for me. But I’ll be using FontShop more in the future.

Here’s what FontShop does better than MyFonts:

* The new testdrive is awesome! Up to 388pt in size. I haven’t seen that anywhere before… now you get to see the small details. It’d be a nice added feature if you could enter the point size yourself. And maybe for a future testdrive have an “advanced” link where you could test drive OpenType functions for the font.

* The design of the site is a lot nicer than MyFonts, which is a little bit too cartoony for my taste. Professionalism goes a long way.

* Free font of the month. I love this feature… and makes me come back to the site. FF Absara is really great, and I’m doing to use that in some project in the future so I could buy some more weights.

* You! I don’t see anybody from MyFonts identifying fonts and helping out in here.

That’s all I can think of at the moment. I’ll add more points if I think of something more.