Contextual stress flop

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Nick Shinn's picture
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Joined: 8 Jul 2003 - 11:00am
Contextual stress flop
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Flopping the A here makes a lot of sense, avoiding the unsightly concentration of two heavy stems in close proximity.
I’m thinking of implementing this feature in an upcoming type design.

John Savard's picture
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Joined: 23 Nov 2009 - 8:42pm
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Hmm. They could have flopped the A in Watson as well as the one in lawyers. However, I find it distracting, and I believe most people will not accept such an innovation.

Albert-Jan Pool's picture
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Joined: 30 Aug 2006 - 2:14am
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Flopping the A … didn’t you know that this is sometimes even considered as a highly subversive act? ;–)

Albert-Jan Pool's picture
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Joined: 30 Aug 2006 - 2:14am
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Flopping the A … didn’t you know that this is sometimes even considered as a highly subversive act?

Frode Bo Helland's picture
Joined: 26 Feb 2007 - 1:03pm
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Hehe.

I’d love to see how this turns out, Nick. I am — occasionally — a big fan of yours. Keep up the good work!

Nick Shinn's picture
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Joined: 8 Jul 2003 - 11:00am
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Not sensing a lot of support for this idea—which I always find encouraging (for retail products that is, not so much for commissioned work).

There’s potential here, for other letters of the alphabet too:

Grzegorz's picture
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Joined: 8 Dec 2011 - 2:10pm
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Very interesting, There is potential for letters like: A, U, V, W, Y, M...
I made quickly one experimental sample:

p.s.
what's wrong with "Insert image" on typophile.com? I have always "Could not copy image. Error".

Nick Shinn's picture
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Joined: 8 Jul 2003 - 11:00am
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Such an effect would be supported by the failure of the feature when tracking is changed.
i.e. it would only occur when the letters are close, not when letterspaced, where it is not necessary.

Riccardo Sartori's picture
Joined: 13 Jul 2009 - 4:20am
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If tightly set, "COUNTRY" could benefit from a flipped |N| too, in order to avoid clashing serifs.