Optical Phases Logotype

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ole s's picture
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Joined: 1 Feb 2002 - 4:01am
Optical Phases Logotype
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Here is a logotype I did for a eyewear boutique
in calif. I am thinking about building the rest of the alphabet.OPLogotype.jpg

brian jaramillo's picture
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Joined: 3 Nov 2001 - 11:00am
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These glyps are certainly done well, but it seems like there are a lot of faces of this kind, most of them done during the Carson heyday. The ‘O’ is distinctive. I like it. The face itself needs something else to modernize it for 2002 and distance it from 1997. Just an opinion. :)

bj

ole s's picture
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Joined: 1 Feb 2002 - 4:01am
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 ?sign was implemented into what is shown, a de-construction of ornate frames. This is de-construction type and I think it works for the usage. As much as I love the similar typefaces that came out in the mid-late 90’s, I agree it is slightly dated.This was a good insight and much appreciated. I will need to re-think the design as a whole if I work it into a full type face.

brian jaramillo's picture
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Joined: 3 Nov 2001 - 11:00am
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In any creative endeavor, the best two words are What If…So just apply that to this. ‘What if’ I took this ‘terminal-mix’ concept and did this to…an OCR style face, or a bauhaus face, etc. etc.

Shazam! :)

bj

ole s's picture
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Joined: 1 Feb 2002 - 4:01am
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I got a bauhaus face for you. i will upload it within 30 min. I think you will enjoy it.

Stephen Coles's picture
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Joined: 14 May 2001 - 11:00am
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Ole,

I disagree with bj on this one. I think the forms
are unique. I’ve seen half-serifs and chopped-
serifs, but this is the most well-executed of the
bunch. I’d keep with it.

Stephen