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Perhaps Brandon Grotesque Bold
http://www.myfonts.com/fonts/hvdfonts/brandon-grotesque/ or a Nike bespoke font.
I just discovered Arquitecta (http://www.myfonts.com/fonts/latinotype/arquitecta/) which look quite similar to the Brandon Grotesque. Arquitecta were released in December 2013 though. The Brandon Grotesque is a bit more rounder on the edges, so I guess you're correct!