HSPrime

Classification: 

This seems like a simple font, but I am confounded by the slight angle at the (left) top of the 'r' and 'm'. Maybe it's an optical illusion due to the curve of the banner.

Comments

The Card designer doesn't seem to remember the font he used on this card. The logo can also be seen at HSPrime.com. (Upper Left of page)

To me, that looks like Avenir Black.

It's close, but I'm looking for the slight angle on the stem of the 'r' and 'm'.

The designer responded and verified it is Nevis-Bold.