Can you give a sample?

- Lex

i edited my post, thx lex

The serif is Artcraft

- Lex

And 'Matrix' ( Script, Bold ), by Zuzana Licko / Emigre..

BTW, who's the type designer?

Thank you all, but on the Artcraft font, there are subtle differences. Tops of letters are more curved on artcraft, serifs of S are slightly different, etc. I used the font preview at the fontshop site, but increased the size to 288pt and 388 pt and could see slight differences.

Could the logo have used a knockoff font or is another close font? God knows there are dozens of variations on Garamond, Palatino, Times, Goudy - just to name a few.

Evan, I believe that the differences you saw may have been in the version of Artcraft, or even tweaks by the artist who made the logo. I have no doubt in my mind that Artcraft was the basis for the logo. The typeface was designed by Robert Wiebking in 1912

- Mike Yanega

Thanks Mike (i didn't see any kind of credit — fontshop)

Matt Jalbert's version is closer, but not a match.

Philippe, from the MyFonts forum, has noted in the past that Opti had an Artcraft and that there was a Compugraphic version digitized by Alan Prescott. Best of luck trying to deal with Castcraft and I have no idea if the CG font is available anywhere these days.

As to the curvy tops of the letters, that is a distinctive feature of the typeface. A font without those wouldn't be Artcraft. Surely that feature was removed by the logo maker.