ideas for conveying idleness/laziness through a logo

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pete jarvis's picture
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Joined: 3 Jan 2004 - 12:59pm
ideas for conveying idleness/laziness through a logo
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any ideas....i thought of it looking half finished or even so lazy that there wasnt a logo?! anyone?

Randy Jones's picture
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Joined: 10 Jun 2005 - 8:54am
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Set in helvetica.

Randy Jones's picture
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Joined: 10 Jun 2005 - 8:54am
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My anti-design quip is cliche. Maybe draw the letters and half ink them in.
Take a doodle and make it the logo.

R

Dana Chen's picture
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Joined: 21 Aug 2004 - 3:00pm
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If the logo is not purely typographic, try a sloth (the animal).

pete jarvis's picture
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Joined: 3 Jan 2004 - 12:59pm
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its just typographical...that helvetica comment got me thinking actually

Dana Chen's picture
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Joined: 21 Aug 2004 - 3:00pm
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Don't cross your Ts or dot your Is.

DesignGuyMemphis's picture
Joined: 17 Mar 2003 - 9:05pm
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Could the word or phrase simply stop abruptly before being completed, say drop the last letter or two, and yet still be understood? I'm thinking of the old "Plan Ahead" posters where it appeared that the designer ran out of room and had to squeeze the "d" on at the end or drop it off altogether.

david h's picture
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Joined: 19 Aug 2005 - 12:18pm
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¿ ideas for conveying idleness & laziness through a logo ?

Lauri Johnsen's picture
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Joined: 19 Mar 2004 - 4:11am
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LA-Z

F. Mello's picture
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Joined: 16 Aug 2005 - 9:51pm
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Is this for some sort of visual gag or charge?

If it's a words + icon logo, instead of the icon there could be a dotted placeholder where it reads 'place logo here', simulating some unworked template. Or maybe a web-like placeholder with a red 'X'. It could also be set with times/times new roman and helvetica/arial.

These wouldn't work well for a real assignment, though

Terry Biddle's picture
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Joined: 21 May 2005 - 1:42pm
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How about not even making a logo? :)

Simon Daniels's picture
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Joined: 11 Apr 2002 - 6:37pm
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Make the logo out of Tetris blocks, or go for a similar treatment using Minesweeper or Solitaire visuals.

Not right now Lumberg I'm kinda busy. In fact I'll have to ask you to leave... Si

Hrant H Papazian's picture
Joined: 3 May 2000 - 11:00am
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To me the Jannon forms are somewhat lackadaisical.
Not lethargic, more like carefree couch potato.

More generally, I'd say something wide with droopy
terminals, no straight lines, and rounded corners.

hhp

Daniel Weaver's picture
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Joined: 26 Aug 2003 - 4:14pm
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Comic Sans

Chris Lozos's picture
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Joined: 25 Feb 2004 - 11:00am
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Make a Cliff Notes logo or make it look like an EZ-Boy recliner.

ChrisL

F. Mello's picture
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Joined: 16 Aug 2005 - 9:51pm
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Maybe depicting some early stage of development not taken further -- like a rough with badly erased and risked parts, a proof with notes for correction or a faux typewriting with typos corrected by drawing over with a ball pen instead of re-typed. Or maybe a quick jot down on a napkin or PostIt.

Simon Daniels's picture
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Joined: 11 Apr 2002 - 6:37pm
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Find an existing recognizable logo with almost the same letters as your word mark and replace the missing letters with hand-drawn versions or crudely re-arrange the letters.

eg. if your company is called "Slacker-Mart" take another logo with the word Mart in it, and crudely replace the first word with a post-it note with the word Slacker written on it.
Cheers, Si

PS Get a good lawyer if you decide to try this one.

Laxmi Desai's picture
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Joined: 11 Oct 2005 - 7:56am
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Hey It could be something like this...
Just imagine that you begin colouring your letters/letter. You are very lazy to do that you are too lazy to even pickup a brush..But somehow you manage to dip the brush in colour and place it on the paper. the colour slides down on the paper but you have still not lift or moved the brush.....and....suddenly you fall asleep.....then imagine the stroke that you would get on the paper. You can use the composition of that letter and stroke.

pete jarvis's picture
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Joined: 3 Jan 2004 - 12:59pm
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so ive looked at ways of tryin to show how the logotype has been created lazily..........are there anytypefaces that convey a sluggishness and feel lazy/comfortable that come to your minds? im thinking cooper black but something else.....thanks for your replies by the way

Mark Simonson's picture
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Joined: 3 Dec 2001 - 11:00am
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Maybe something backslanted? A bit literal, maybe, but sometimes that can work.

Hrant H Papazian's picture
Joined: 3 May 2000 - 11:00am
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The one interesting thing here
http://www.typofonderie.com/alphabets/view/MenckenText _
was this:

"Because he felt Americans did not recognize irony when they read it, he proposed the creation of a special typeface to be called ironics, with the text slanting in the opposite direction from italic types, to indicate the author’s humour."

Personally I'm unclear on what backslant actually conveys, partly because it's so rarely used. Hey, maybe we should ask readers of Arabic (and Hebrew) since they're confronted with slant in the "wrong" direction quite regularly.

hhp

pete jarvis's picture
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Joined: 3 Jan 2004 - 12:59pm
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Simon Daniels's picture
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Joined: 11 Apr 2002 - 6:37pm
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Thanks for sharing - often you don't see the results of these 'ideas' threads. Si

pete jarvis's picture
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Joined: 3 Jan 2004 - 12:59pm
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did that work? its supposed to say idle.....not digitaal dialoog.....maybe its just me who cant see it

Mark Simonson's picture
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Joined: 3 Dec 2001 - 11:00am
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I see digitaal dialoog, too. Could be the image name you chose was not unique. Their still working on that (dealing with duplicate names of uploaded images). (The one above is called "logo.jpg". What are the chances you used the same name? :-)