Question about a custom logotype for a poster for a theatre play

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Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
Question about a custom logotype for a poster for a theatre play
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I need oppinions if it's a good choice of style, since I want to go a little vintage on his one.

The play is about hippies and all that crap. I have the concept for the poster already, I just need to execute the idea, and this is the one thing that I'm not sure about. The poster is inspired by blotter art, and will essentially be a sheet of blotter with this logotype underneath the blotter (I am planning to take out the pieces of the actuall blotter so you can see the logotype, like a puzzle).

Oh, and the play is called "The Grateful Alive", yeah as in "The Grateful Dead". :)
I need (with your help I hope) yet to figure out the placement for the "The" and the "Alive". I'm thinking: "The"--top left, "Alive"--bottom right. But I'm not sure about the style.

Any help appreciated.

Edit: Aaargh, stupid SmartyPants ...

Jan Sandvik's picture
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Joined: 17 Oct 2003 - 12:39pm
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I can't open your attachment... are you sure it's a jpg?

Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
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OMG, It's OK now I hope ... How can I post images here?

http://www.dnevnikeklektika.com

Jan Sandvik's picture
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Joined: 17 Oct 2003 - 12:39pm
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You need to install Flash Player 8 to upload images in threads.

Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
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I have it, but I also have flashblock that is probably intervening. OK, enough offtopic. :)

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Daniel Weaver's picture
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Joined: 26 Aug 2003 - 4:14pm
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I kinda like the look but would look at a Capital G. That era you didn't need graphics to balance in terms of shape, you only had to make them fit.

I was actually at the original Woodstock

Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
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"I was actually at the original Woodstock"

Whooohoo, really?! That had to be really cool experience. So do you remember any of it? (Just kidding :))

I have considered a capital G myself, but this is just the first draft, as you can see I didn't even bother to fit it to the sheet of paper. :)

I will post a followup the day after tomorrow, I won't have internet access for about 24hrs.

I was kinda thikning to throw in a fat outline (not too fat though) and adding a "3D"--graffiti like 3D, to go aroud 3-4cm to the south. Also some shading on it.

I'm just typing what I'm thinking right now, we'll see ...

Thanx for taking the time to respond.
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Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
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Hi people, I apologise for resurecting an old topic, but I just wanted to report an update to my project.

Here's the preview of the yet unfinished poster. I am interested in comments on the logotype itself as I think this is it, and also advices for the typeface for the "misc. information" (sorry, I don't know the rigth term, names of the actors and such).

As you can see it is in the bottom right now in Helvetica bold, but I don't plan on leaving it in Helvetica.

Suggestions anyone?

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Daniel Weaver's picture
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Joined: 26 Aug 2003 - 4:14pm
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I like it but substitute the v symbol with a hand holding a daisy. The v symbol was used in that era but it was also used as the victory symbol by Churchill in WWII. The daisy was a pacifist symbol for peace.

Now on the type "The would never be on a straight line It would follow the curve of the characters below. The h would drop and tuck under the t and get larger and the e would follow the curve and become larger (filling the space). These posters were hand drawn and they took liberties to fake spacing. The second l in gratefull looks like a t. Once again make Alive fill the shape and follow the curve. Destortion is a good thing for 60s a look.

Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
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Thanx for your reply Dan, I completely agree on the distortion comments. The minute I posted it here I thought to myself: "Man, this has to flow better.". :)

As far as I know, "grateful" is spelled with one L, or have I just made myself the biggest ass on the forum? :)

PS

The comment for the v symbol stands as well. You know so much about this Dan, I have surely learned a lot, so thanx once again, you've been really helpfull.

The whole logotype was actually hand-drawn and then hand-traced, so I might look into the freehand option as well.

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Tim Daly's picture
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Joined: 11 Sep 2003 - 9:04am
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The and Alive and the G are much more of the genre you are trying to recreate, your first post is more along the right lines, your other characters are a little bit blackletter meets art nouveau. The swash on the bottom of the t is hindering recognition, you could look at bringing the f down to link to the swash and have the t as a more recognisable character, btw your a & e counters look white rather than the background pattern
You are right about the spelling of Grateful.
As for the v sign (although it wouldn't be ideal for the UK*) I think, given the context and style of the poster, you can use it if it doesn't have any local cultural connotations beyond peace.
Tim
*I first thought you were telling the Grateful Alive to go forth and multiply (or rather a more Anglo-Saxon term)

Dragan Babic's picture
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Joined: 28 Dec 2004 - 5:17am
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>"The swash on the bottom of the t is hindering recognition"

Unfortunately I don't understand what you mean. Could you please rephrase that in simpler english? :)
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Dave Bailey's picture
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Joined: 25 Jul 2005 - 3:07pm
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He means where the bottom of the stem of the 'T' turns to a loopy/flare

Tim Daly's picture
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Joined: 11 Sep 2003 - 9:04am
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David is right, apologies for any confusion.
Tim

Dragan Babic's picture
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I just wanted to let you guys know that this is how it ended up. Thanx for all the help, I really appreciate it, but I'd like it if I had some more time to play around with this.
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Dave Bailey's picture
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Joined: 25 Jul 2005 - 3:07pm
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Are those references to acid tabs?

Daniel Weaver's picture
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Nice work a combination of 60s and modern. Good Work!

Norbert Florendo's picture
Joined: 9 Jun 2005 - 2:21pm
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FYI-
Just from an historic point of view, here are two of the only "Grateful Dead" posters I could spot that used a forms somewhat similar to your treatment.
For New Year's Concert Dec. 31, 1991

1967. Artist -- Robert Fried

Most of the "Dead Heads" relate these styles of lettering classic Greatful Dead as used in these posters of mid-sixties.


Dave Bailey's picture
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Joined: 25 Jul 2005 - 3:07pm
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Those last 3 posters are unreal.

Norbert Florendo's picture
Joined: 9 Jun 2005 - 2:21pm
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Those last 3 posters are unreal.

Naah, man... (sfx: long drawn out inhaling sound)
Like they're really far out!

Tim Daly's picture
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Joined: 11 Sep 2003 - 9:04am
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References Jamie Reid nicely too.
Tim

Dragan Babic's picture
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> "Are those references to acid tabs?"
Yeeeep... :)

>"Just from an historic point of view, here are two of the only “Grateful Dead” posters I could spot that used a forms somewhat similar to your treatment."
That's exactly what my professor said when he saw the initial sketch, but I have never seen those posters, although I was going for that kind of "look and feel". Anyhow those posters are incredible!
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Dragan Babic's picture
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> "Are those references to acid tabs?"
Yeeeep... :)

>"Just from an historic point of view, here are two of the only “Grateful Dead” posters I could spot that used a forms somewhat similar to your treatment."
That's exactly what my professor said when he saw the initial sketch, but I have never seen those posters, although I was going for that kind of "look and feel". Anyhow those posters are incredible!
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