american classic - oblique unicase square techno sans

elliot100's picture

Any ideas on the type used in this bike component maker's logo?

larger sample here on a wheel:

and a vector version on the last page of the PDF here:, although this looks rather anaemic and poorly spaced compared to other two samples, as if it's missing its outer edge?


Grot Esqué's picture

It looks so familiar… Forgotten Futurist, Concielian, House Bullet… Trademarker

elliot100's picture

None of those... there are many other similar too, but nothing seems quite right, even ignoring the unicase L...

Ignacio's picture

Supreme by Samuel Park.

elliot100's picture

Cheers Ignacio!

That looks to be it, but just wondering given Mr Park's Puma and Snickers fonts, whether it might actually be based on the logo. Do you know any more?

Edit: going by this would appear to be the case: Other fonts I've created is a bunch of low quality 'based-on-logotypes-fonts like 'Park', 'Supreme', 'Freak out - Go bananas', 'Lunch time', 'What time is it?' and a couple of other.

Also found what looks like the same font, same author, called "Bauer" -- as in the ice hockey company -- which is more likely to be the logo he was looking to emulate. Bauer appear to have changed their logo face since and I can't find a sample.

Ignacio's picture

Do you know how old is that american classic logo?
This font looks it was made around 2001-2000, scroll down in here.

elliot100's picture

The American Classic logo was probably only created in the last 2 years, but I guess I'm really after the original font if one exists.

I'm sure I saw the old Bauer logo on rollerskates around 1987 so the question should now be what font was used there.

Still can't find a proper sample, below is the preview image from Samuel Park's "Bauer".

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