Oh dear. Are you sure this is final lettering? Since the construction signs are still up, perhaps this is a template over which some other form of letter (applied steel?) will be put?
That gap in the 1st "L" of "HALL", right where the seam in the stainless is, makes me think they are preparing the surface in order to apply something. Are those holes, or abrasions?
You know what? This is not Arbitaray Sans... it's a font 'designed' by Bruce Mau in Toronto.
/image{disney}
Quoting from Bruce Mau's book: "We began by using animation techniques to produce an exclusive font. It was a technique that we evolved during Zone 6, where we morphed one letterform into another, looking for in-between stages. The resulting font was titled 'A Font Called Frank.' Clear and deceptively 'regular' when reproduced on small applications such as letterhead, the font possessed complex qualities that are revealved when enlarged to the scale of architectural signage."
Those 'complex qualities', I'm afraid, are just inconsistencies! I see nothing 'complex' about this interpolated font.
Clear and deceptively 'regular' when reproduced on small applications such as letterhead, the font possessed complex qualities that are revealved when enlarged to the scale of architectural signage.
Bruce Mau has done some really impressive work, but his insistence of 'font breeding' as the best way of creating type for corporate identities is just plain absurd. Maybe it's an excuse of not wanting to pay for REAL type designers to do the work?
10 Jun 2003 — 6:21pm
Oh dear. Are you sure this is final lettering? Since the construction signs are still up, perhaps this is a template over which some other form of letter (applied steel?) will be put?
10 Jun 2003 — 6:34pm
Thanks, John, for the
10 Jun 2003 — 8:25pm
...perhaps this is a template...
Speaking of Barry Deck... Looks like Arbitrary Sans to me.
11 Jun 2003 — 8:09am
I kinda like it... I don't get what's so bad
about it (I'm talking about the lettering).
11 Jun 2003 — 8:17am
That gap in the 1st "L" of "HALL", right where the seam in the stainless is, makes me think they are preparing the surface in order to apply something. Are those holes, or abrasions?
11 Jun 2003 — 9:20am
>From behind the metallic fence, it looked like an etched halftone screen.
11 Jun 2003 — 9:47am
Jes
11 Jun 2003 — 10:03am
I'll be watching them :-)
11 Jun 2003 — 11:35am
You know what? This is not Arbitaray Sans... it's a font 'designed' by Bruce Mau in Toronto.
/image{disney}
Quoting from Bruce Mau's book:
"We began by using animation techniques to produce an exclusive font. It was a technique that we evolved during Zone 6, where we morphed one letterform into another, looking for in-between stages. The resulting font was titled 'A Font Called Frank.' Clear and deceptively 'regular' when reproduced on small applications such as letterhead, the font possessed complex qualities that are revealved when enlarged to the scale of architectural signage."
Those 'complex qualities', I'm afraid, are just inconsistencies! I see nothing 'complex' about this interpolated font.
11 Jun 2003 — 1:23pm
The "hard hat area" sign is nice though. ;P
11 Jun 2003 — 3:43pm
Clear and deceptively 'regular' when reproduced on small applications such as letterhead, the font possessed complex qualities that are revealved when enlarged to the scale of architectural signage.
Ah, Bruce Mau sure writes good wank.
11 Jun 2003 — 3:50pm
> Ah, Bruce Mau sure writes good wank.
Ha! Nice one, John.
11 Jun 2003 — 5:43pm
doesnt it look like they might fiber-optic light it from behind thru those holes?
11 Jun 2003 — 6:30pm
That would be great with a fog bank in front of the lights.
15 Jun 2003 — 12:22pm
Didn't realize the image didn't get posted...

Here it is:
15 Jun 2003 — 12:26pm
Bruce Mau sounds as if he INVENTED interpolation and the whole idea of amature type design ;-)
15 Jun 2003 — 12:35pm
That's some of the ugliest -and inappropriate- type I've seen in a while.
(Hey, "Berberian" is my mother's maiden name!)
hhp
15 Jun 2003 — 12:44pm
Bruce Mau has done some really impressive work, but his insistence of 'font breeding' as the best way of creating type for corporate identities is just plain absurd. Maybe it's an excuse of not wanting to pay for REAL type designers to do the work?