(x) Slab serif in Haggar ads by Crispin-Porter-Bogusky - FF Absara {Mark Foster}

dujnoyl
8.Apr.2007 7.35pm
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Searched and searched, no luck. Any help greatly appreciated. I have a few other examples from the same campaign if needed.



Mark Foster
8.Apr.2007 7.44pm
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Stephen Coles
8.Apr.2007 8.29pm
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Mark’s got it. What is the campaign, Judd? Would love to add more examples of new FontFonts in use.


dujnoyl
8.Apr.2007 8.40pm
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Ding, ding, ding, we have a winner!! Thanks.

As for the campaign, it’s from a Haggar campaign from Crispin-Porter-Bogusky. I saw it in the latest Luerzers Int’l Archive and was digging it.

Here’s the scan from the mag. :)


Stephen Coles
8.Apr.2007 9.22pm
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Thank you! Never heard of Lürzers.


xa
9.Apr.2007 1.01am
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First time I can see ff Absara used on ad. On the “Pocket pool”, is the body text set with Absara as well?

Dujnoyl, me too, I’d love to get some mid-res samples of these pix.

Thanks,

Xavier


dujnoyl
9.Apr.2007 11.06pm
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Stephen - Luerzers is new to me too. My girlfriend bought me a copy and I must say I will be buying it in the future. Love the international perspective.
http://www.luerzersarchive.us/products.asp?

Xa - the body text on the “Pocket Pool” ad is a sans serif, I’m not sure what, although the type gurus on this site would know instantly. Here’s a pic of that particular ad.

Thanks again everybody. :)


Stephen Coles
10.Apr.2007 1.05am
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Looks like Akzidenz Grotesk for the body copy and FF Meta for the Lürzer’s footer.