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hi,
I am looking for a type with the following features:
- an antiqua, readable even in miniscule sizes;
- serifs are cut strict and straight (like in Times, not like in Garamond or Filosofia);
- axis inclination minimal or none; especially the "8" should stand still;
- nice "G" :)
- no slab-serifs.
The goal is to see if I can find a type, which can do better than the Times in a logotype, which I have to work with (and promote) for the following years to come. I guess, the designer either wasn't a specialist in type, or wasn't looking far enough (I tend to think, it's the first case).
The most tough application of this logotype I've met, was a laser engraving on a product, which [the engraving] measured about 1/2 inch × 1/4 inch. I will try to push the "idea" of a signette instead of 4 words of the brand, but it will definitely take time.
So.... ?
10 Apr 2007 — 9:26am
Check out Storm Type's Lido, which was originally designed to replace Times in a Czech(?) publication.
Commercial license here:
http://www.stormtype.com/typefaces-fonts-shop/families-73-lido-stf-comme...
Development story here:
http://www.stormtype.com/typefaces-fonts-shop/families-27-lido-stf
10 Apr 2007 — 9:38am
Minion from Adobe makes a lovely Times replacement.
10 Apr 2007 — 12:22pm
Not sure if it qualifies as a slab for you, but The Antiqua meets your other requirements.
11 Apr 2007 — 2:44am
UltraFabulous, Minion is good, but I don't want to get into modifying the font (T has complex serifs, as I see it).
The Antiqua is very nice! Thank you, Stephen.
I was also looking into Candida and High Tower, which I like the most - except that serifs details will be lost completely, when engraved in small sizes. Hmm..
Here, I will show you what the point of the discussion is (see the image).
11 Apr 2007 — 8:40am
I think Meridien is your best here. I'd consider aligning the "F EIGHT" with the 8's baseline so the spacing is better.
11 Apr 2007 — 12:28pm
Do you think there should be "f" or "F"? I personally don't see any reasons - logical or artful - for using small f here.
Though I really like Meridien's geometry, I am not sure about the serifs. Look:
The metal part is about 1/2 inch wide. I mean, at these sizes it is not really important to try to save the serifs. You just might get the picture of the applications of the logo...
11 Apr 2007 — 1:30pm
Might I suggest Sumner Stone's 'Cycles'?
Not too expensive, very complete (optical sizes!).
http://www.stonetypefoundry.com/html_pages/CyclesOverview.html