ricardo_m's picture

Long time since this:

Since my first font i have build lots of "pseudo" typefaces, read and saw lots of typohile threads.

This is a new font i'm building, that I want to use for a new brand. (Custom type). I've just spend a few hours in Freehand and Fontlab, so this is a "work in progress". I wish to create a light version, and a bold. (i'm affraid of the italic).

I'm sad because i've printed some 9/12pt samples, and this isn't readable. Help me! :-)

I would like to hear your comments. Thanks a lot.aura im 01aura im 2

application/pdfaura text sizes
aura corpus test.pdf (3.4 k)

hrant's picture

This is too modular, light and tight to be very readable.
Are you sure it shouldn't just be a display face? It would work nicely as such.

BTW, it looks like the font didn't embed right into the PDF.


ricardo_m's picture

Have some problems when embed my .otf tyefaces in documents. Need to solve that. Sorry.


poetry test_reviewed.pdf (491.5 k)

eomine's picture

What Hrant said.
Also, there are some formal incoherencies, that I find disturbing. For example, uppercase and lowercase doesn't seem to work together, they look different things.

And just FYI, Rub

ricardo_m's picture

I give aura

ricardo_m's picture

I need to try a condensed version too

Ramiro Espinoza's picture

I do not remember very well but I believe the last Ruben Fontana's font was named "Aura" as well...

Ramiro Espinoza's picture

Yeap! It's "Aura". At this moment is being used in the body of "Tipografica" magazine:
Check it out:

ricardo_m's picture

Thanks Ramiro (and Eduardo)!

Before post some improvements of "ex-aura", i decided to change the name to Augumentin

adriano's picture

how about ala™? I think the name matches the font. It's a portuguese word but still...

ricardo_m's picture

i'm trying to finish a beta version to present my wife. (Birthday 7 March, 30 years)

Her name is Ana...
Ala? maybe... there is some relation...thanks...need to think about that!

union's picture

Personally, I like it.

I'd start by redrawing the 'c' and 'e' to be more in line with the shape of the other letters.


adriano's picture

So, is it Aura? Or Ala? Any Progress on this font Ricardo:-)

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