Modern Sans Serif Suggestion
I’m looking for a modern typeface (probably sans) that connotes performance, leadership and entrepreneurship; if it looked a little techy that wouldn’t be such a bad thing.
Right now, my closest faces are Neo Sans, Interface and Foco ... Trantino Bold Italic is close but looks a little dated, unoriginal.
Is there anything new or unexpected that someone can suggest.
It should be durable enough for web/motion graphics. This will be a brand’s primary typeface.
Thanks so much!
























13.Dec.2007 8.46am
What about Variable? Apex sans?
13.Dec.2007 8.56am
I like Apex a lot, but it seems like it could have a little more personality and a stronger leadership quality.
13.Dec.2007 9.00am
Have you looked one of the “mothers” of all of these squarish look-a-like sans?
I am talking about DTL Argo.
http://www.dutchtypelibrary.nl/
13.Dec.2007 9.00am
Of course, anything is going to look dated when the only text you have seen it in references the Mary Tyler Moore Show.
13.Dec.2007 9.40am
DTL Argo is nice. I can’t believe I hadn’t tried that yet.
13.Dec.2007 10.23am
How about Klavika?
http://www.myfonts.com/fonts/processtype/klavika/
13.Dec.2007 10.37am
“I can’t believe I hadn’t tried that yet.”
Did you check out the license prices?....
;)
Also by Gerard Unger, a similar sans: Vesta might suit your purposes and be more affordable.
13.Dec.2007 10.53am
Oh yes, Vesta is also nice, and rather similar to Argo aswell.
I agree, DTL fonts are very expensive, but I cant help it – I just love the clean design of DTL Argo.
13.Dec.2007 10.57am
If you like Argo, you will like Stalemate by Stefan Hattenbach.
http://www.fountain.nu/catalogue/stalemate.asp
13.Dec.2007 11.53am
Klavika is great; thanks for the suggestion!
Cross: I actually have Argo at work, so that’s a lifesaver. I was actually pricing something from TEFF earlier ... and I almost fell out of my chair!
Vesta is nice but a little low key. Stalemate is great, plus I love Fountain. Can anyone think of one that would make a good brandmark (i.e. a little more distinction/personality) as well?
18.Dec.2007 1.23pm
What about Evo/Veto...
http://www.myfonts.com/fonts/linotype/veto/
http://www.myfonts.com/fonts/berthold/evo-std/