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i was taking a break from inking the letters, and found this on the back of the magazine in the studio. maybe its just late and i'm tired, but this made me laugh quite a bit...

http://i17.photobucket.com/albums/b53/vic_0ne/arialvetica.jpg
Comments
16 Oct 2008 — 5:54am
Think this was intentional? Or a default-font substitution?
16 Oct 2008 — 9:59am
Handpicked.
16 Oct 2008 — 10:39am
Love it!! Serves them right.
hhp
16 Oct 2008 — 2:24pm
I’m guessing that this was someone having a little fun with typographers. Anyone who gets it will either get pissed or giggle, so it’s a versatile prank.
17 Oct 2008 — 8:24pm
this is great!
18 Oct 2008 — 2:33pm
can you remember the mag and edition? i would love to refer to this in a lecture i'm scheduled to give next month.
18 Oct 2008 — 8:47pm
the mag is called 'EMPTY'
issue 09, 'The Semi-Permanent Issue' 2007
the ad is on the back cover.
I can make more scans if you require.
19 Oct 2008 — 1:43am
here is a link to the mag's site:
http://www.emptymag.com/
24 Oct 2008 — 2:47pm
haha classic.
That has go to be intentional