Thomas Cannon Photography

Tom Cannon's picture

I am starting a photography business and I need my type solution critiqued. I am with the icon since I use it for my graphic design business. I would like to have a sans serif with more character, but I know it can't have too much because it has to match the strength of the icon.

Thanks,
Tom

SuperUltraFabulous's picture

I agree with you. The sans is far too generic to be considered for this design.

Do you have a budget for type?

Mikey :-)

Tom Cannon's picture

I always do if it the right fit. Do you have a suggestion?

Tom

Randy's picture

I think you are right to go with something that suggests it was drawn with the same monoline as your icon... consider Estilo for lots of options in how much character to inject.

nepenthe's picture

I suggest Variable as one that might better compliment your logo.

Tom Cannon's picture

Here is what I ended up with:

Chris Rugen's picture

Good choice, Tom. I didn't get in the thread until you were done. The forms of the round characters feel more at home with your logo's aesthetic features.

Tom Cannon's picture

Thanks Chris.

apankrat's picture

FWIW I think the end result is perfect. Not a thing to change.

Sharon Van Lieu's picture

I agree, very nice!!

Sharon

Gus Winterbottom's picture

The icon looks like a 1950s View-Master to me. Is that intentional? It was the first thing I noticed -- it really jumped out. I get the T and C, but still...

Typedog's picture

WOW great image, I think you should go with it!
Go with your gut feeling you will never be able to satisfy everyone here or elsewhere.

Guerrizmo+Design

Tom Cannon's picture

Thank you all for your comments.

Gus, I was raised on raised on retro viewfinders, so I may subconsciously be drawn to that style. I am using a retro color palette on the cards also (This is a work in progress):

nepenthe's picture

It's really very lovely work!

robofunc's picture

This is seriously very nice. The lockup and cards look done to me.

gerald's picture

this turned out exceptionally.

nice work

Gus Winterbottom's picture

Hope I didn't give the impression I didn't like the icon -- I do, very much.

Tom Cannon's picture

I didn't get that impression Gus. I like almost anything retro and I am sure I am influenced by it. I like to blend retro and modern (when I can) to make them look cohesive.

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