Most Inappropriate Use of a Typeface
This topic came to mind when I saw a fellow design student propose setting a magazine masthead in Bell Centennial. I couldn't help but think of some HF&J material set in Retina, a typeface designed for a similar purpose, at very large points sizes as an obvious joke. The difference of course was that this Bell Centennial masthead was no joke...
So the question: What's the most inappropriate case of type selection you've ever seen?
(Let's exclude IKEA's use of Verdana. There's a long enough thread dedicated to it.)




30.Sep.2009 3.36pm
Comic Sans on a jewelry store or on a wedding announcement
30.Sep.2009 3.40pm
Every time someone uses Neuland or some other rustic/chunky heavy face in the titles of documentaries about Africa to suggest that locals are unsophisticated. There’s no excuse for using typographic stereotypes to reinforce old racist stereotypes.
30.Sep.2009 3.42pm
I saw a Thai restaurant sign in Brooklyn set in Comic Sans. It was so bad I had to take a picture:
I wonder if the 'designer' used the MS Word word art generator to design it...
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30.Sep.2009 3.44pm
Context? CS may be "okay" for a costume jewelry outlet store, or for a wedding announcement between two pre-school teachers.
30.Sep.2009 3.52pm
There's a club here in Portland, OR called "Club Hollywood" and it's set in Papyrus. Nothing screams "Hollywood" like Papyrus.
I was just in LA and saw plenty of inappropriate faces used in signage, if only I had the foresight to snap some pics. There was an abundance of Comic Sans.
m welch
Follow me on twitter: http://twitter.com/mwelchisdead
30.Sep.2009 3.57pm
http://www.flickr.com/photos/doctorow/8238052/
30.Sep.2009 4.03pm
That gravestone is one of saddest things I've seen in a while.
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30.Sep.2009 4.23pm
It was something that I made for a client. Video card box with Trajan, Myriad, and a skanky 3d character on the front. God it was so damn ugly.
30.Sep.2009 4.38pm
Well, there was a funeral announcement one of my coworkers posted here at our office in Comic Sans... but that beats it.
30.Sep.2009 4.41pm
I think we've found a use for Comic Sans – gravestones! It strips it of its most heinous crimes and has the ability to make a message on a gravestone seem heartfelt and personal. Sure, other fonts could do this much better, but this is the best use of Comic Sans I have ever seen (in fact the only good one). In may ways this has blown the whole graveyard type industry apart. I'm looking forward to a time when grieving grandchildren can stamp their handprint into the still-wet concrete, and then run crying to their mum for a hug (thus ruining their well-chosen expensive mourning outfit.)
30.Sep.2009 5.01pm
/ off topic /
People should stop naming their daughters Paris (or after other geological locations)
30.Sep.2009 11.49pm
1.Oct.2009 2.01am
For example... A typical Gothic typeface used for some delicate text about the Holocaust, would be offensive and out of line, to say the least.
1.Oct.2009 2.42am
People should stop naming their daughters Paris (or after other geological locations)
/ still off topic / They actually started by calling their sons Paris. As for geological, Lava (if particularly hot), Basalt or Quartz (if a bit heartless), would be nice first names for girls.
1.Oct.2009 8.13am
Crayola knows how we roll!
1.Oct.2009 8.32am
/OT/ Places are typically named after people rather than the other way around. Demonstrating an exception to the norm, my name is Glen and that's a Scottish word meaning valley. What's wrong with my name?
Regarding Holocaust, a Gothic typeface might reflect the fashion of the time. You could visually undermine the typeface to convey disapproval of 1940s ideals, but I don't think using it is inappropriate.
1.Oct.2009 9.35am
@ vince,
OMG!
I must get me one of those!
-=®=-
1.Oct.2009 10.27am
I think you are all confusing merely inappropriate usage with *the most* inappropriate usage. Using comic sans on a tombstone may be tacky, but it doesn't compare with filling a burlap sack with 72pt Cooper Black and using it to bludgeon kittens.
André
1.Oct.2009 10.37am
Using comic sans on a tombstone may be tacky, but it doesn’t compare with filling a burlap sack with 72pt Cooper Black and using it to bludgeon kittens.
If this thread had a prize, you would win it
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1.Oct.2009 12.47pm
A friend of mine claimed her father used Comic Sans on his résumé. He's an engineer. What??
1.Oct.2009 1.20pm
…is in the title of this post and this crappy reply. Who cares?
pbc
2.Oct.2009 8.06am
Paris was a name long before the city existed
2.Oct.2009 8.43am
My favorite answer has been the Blippo rant:
http://www.vimeo.com/1465284
2.Oct.2009 8.46am
Draplin is great! I interviewed him for an episode of Read Between the Leading once, one of the most entertaining episodes we've ever recorded.
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2.Oct.2009 9.08am
A city candidate's campaign website with headers in Rennie MacIntosh.
And a oil tanker truck with name in Chancery Black:
2.Oct.2009 9.22am
@dinazina: If that candidate were running for planning commissioner, I'd vote for him/her.
2.Oct.2009 9.41am
Cause Rennie Mac was an architect?
2.Oct.2009 9.45am
It was Berkeley CA and the candidate was Asian-American, that's what made it particulary startling.
2.Oct.2009 10.28am
But the City of Berkeley uses Rennie Macintosh all the time, so she was probably just trying to associate herself with the city.
e.g., http://www.ci.berkeley.ca.us/Home.aspx
2.Oct.2009 11.05am
It is interesting that most of these disasters were made by generic sign making companies and not designers. These companies are approached by individuals who do not care about design and only want a sign. There are many of these companies in every city. They are responsible for these atrocities! They choose the types because they came with the computer or whatever they manufacturing this garbage with.Cheap results from little effort and no expectations.
2.Oct.2009 12.31pm
I have a photo on my cell phone (and I will upload this eventually) of a plastic replica of the hammer carried by Thor of comic book fame (to be distinguished from Thor of Norse mythological fame). On it is inscribed the following (all caps preserved):
WHOSOEVER HOLDS THIS
HAMMER IF HE BE WORTHY
SHALL POSSESS THE POWER
OF THOR (the name was set in double-size type)
Guess what the font was? You figure this is supposed to look ancient, monumental and powerful (for a plastic toy)...but they used Comic bleeping Sans! Ridiculous!
I give up.
Peace,
JT
2.Oct.2009 3.34pm
>>the City of Berkeley uses Rennie Macintosh all the time, so she was probably just trying to associate herself with the city.<<
At least that makes some sense.
As for the Comic Sans engraved Thor hammer...Ouch. It hurts.
2.Oct.2009 3.36pm
This is one instance where if it was Papyrus instead of Comuc Sans on the Thor Hammer, that might actually be justified!
I'm guessing ALL the toy company's text is Comic Sans. After all it's for kids, so a no-brainer to whoever designs.
2.Oct.2009 3.56pm
Another thread about how much Comic Sans sucks. Duh.
4.Oct.2009 1.33pm
(didn't read the whole thread, maybe double-post)
I have spotted DIN used for Shoah Memorial…
http://www.flickr.com/photos/opto/2274868255/
4.Oct.2009 2.26pm
Today I'm wearing an army green shirt with a velvet red star print with the text "Berlin" in white Comic Sans (all caps) written over it. It's hideous and hilarious at the same time, not to be worn in public.