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Hi,
I originally saw this typeface used in print for a Nike Soccer campaign. I couldn't find the original ad online, so I grabbed a screenshot from another website that uses the same typeface in a larger context (and reversed it so it's easier to read). Thanks in advance for the help.

26 Oct 2009 — 7:39am
I believe that is ITC Serif Gothic Black.
I recently looked this up because Serif Gothic is used on some editions of the Golden Guides book series.
26 Oct 2009 — 7:42am
That seems to be it. Thanks!