Wordmarks that combine serifs and sans

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Arran's picture
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Joined: 17 Jul 2008 - 1:16pm
Wordmarks that combine serifs and sans
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Hello all,

Im interested in people's opinions and examples of wordmarks that demonstrate good use of combining both a serif and sans font. Preferably all within the one word, though examples of this in two or more words would be good to see.

Thanks
Arran

Riccardo Sartori's picture
Joined: 13 Jul 2009 - 4:20am
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Bert Vanderveen's picture
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Joined: 13 Jun 2004 - 8:19am
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I made this one nearly a decade ago.

. . .
Bert Vanderveen BNO

Nick Shinn's picture
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Joined: 8 Jul 2003 - 11:00am
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This is an editorial design meme, seen in the Edward Jones wordmark.
Over 10,000 franchises apparently.
I would have made the x-heights the same.
Don't know where it originated.

Tim Ahrens's picture
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Joined: 28 Sep 2004 - 9:15am
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Arran's picture
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Joined: 17 Jul 2008 - 1:16pm
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Very interesting to see, thanks all. The Guardian mast head is a good example certainly. Id be interested to know if anyone has seen this sort of typographic treatment done successfully/pleasantly within the one word though.

If anyone has others to throw into the mix then go ahead!...

Riccardo Sartori's picture
Joined: 13 Jul 2009 - 4:20am
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In the "not so successfully/pleasantly" quarter there's the Acer wordmark.