Please help me ID this sans serif / 'cbm office automation'

Hi everyone,

I feel I should immediately recognize this typeface but I just can't seem to do it.

Check out the link: http://www.cbm.ab.ca/images/map_info.jpg

Comments

it looks like Gill Sans but the "c" doesn't match.

Reminds me of [[http://new.myfonts.com/search/flexy/fonts/|Flexy]] or Dax, though it's not either of them. Definitely not Gill Sans.