Be-Ro Flour typeface identification

smfenn's picture


I am wondering if you can help. I'm trying to find out if the font for the Be-Ro logo is a custom font or if it is a typeface.

If you can identify any of the other fonts used, that'd be great too, although don't worry as it's mainly for personal curiosity.

Any help would be appreciated,


skyfein's picture

Bottom line looks like CG Triplett (a relative to Friz Quadrata)

smfenn's picture

Hey guys,

Thanks for the fonts :) Can anyone else identify the rest of the fonts on the package?

skyfein's picture

Just a guess, but the rest of the type might be hand lettered. "Be-Ro" wouldn't be difficult. "Self-Raising" might have been drawn based on Triplett Light, as they're very similar.

The other 2 lines ("Flour" and "For...") are clearly hand lettered.

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