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i'm looking for the header font used on www.imagination3.com any ideas? thanks, mike
This is GE Inspira, a custom font done for GE.
thank you sir!
More info here
That's a wonderful thing. Has it been around long? I'm just off to work so I haven't got time to find out at the moment.
Has it been around long? MIke Abbink at Wolff Olins did the finishing work on the typeface, earlier this summer. Not a bad attempt for a corporate font, albeit in line with Wolff Olins
I don't care for rounded terminals at all. And I find the GE-font rather too "artsy" and fashionable. Reading longer texts in smaller sizes will make you feel that you need to visit an optician. On the other hand, I think Mr Spiekerman's new creation is an an excellent take on the classic Grotesk. I'd use it in a whif instead of the poor digitizations of Franklin and Akzidenz that are commonly available. BTW: the imagination3 site is wonderful!
Erik, It's always great to see a real pro chiming in here from time to time! I'm a sucker for the rounded terminals, although I wonder if it's almost too cute at times. We'll have to see what the eventual shelf life of it is. Great work, as usual, on the Bosch typface...