I picked up a client that uses Optima as their standard face. Despite it's ubiquity, I don't actually own Optima. It's a small email blast, so billing for the font would send the client elsewhere. Likewise, purchasing the Optima family would negate my profits.
Is there an ethical and legal solution here that still lets me make money on the project?
Can I obtain and use Optima for free (like a printer does) for use solely on this project because the client has already purchased it?
Any ideas out there?