souvenir

Primary tabs

7 posts / 0 new
Last post
rozy's picture
Offline
Joined: 6 Oct 2010 - 2:04am
souvenir
0

Hello,

I am doing research about the souvenir typeface. But suprisenly there's not much ads on the
internet form the '60, '70 maybe '80 using this typeface. Does anyone knows a good site or book were I can find it? Any info about the Souvenir typeface is welcome too.

Thank a lot and greetings

Nick Cooke's picture
Offline
Joined: 25 May 2004 - 2:29am
0

You'd do better in the General Discussions Forum.

Nick Shinn's picture
Offline
Joined: 8 Jul 2003 - 11:00am
0

ITC Souvenir was popular in North America in the late 1970s.
You will find it in ads in mass-circulation magazines from that era, eg Playboy.
It was based on an early 20th century font "Eastern Souvenir"

Nick Curtis's picture
Offline
Joined: 21 Apr 2005 - 8:16am
0
Nick Shinn's picture
Offline
Joined: 8 Jul 2003 - 11:00am
0

Prior to Ed's revival, the original Souvenir had been used in the 1960s, for instance in the title of an article in Playboy (yes, I have a large collection--a marvelous repository of specimens of Madison Avenue's "Creative Revolution", not to mention airbrushing technique:-)

Was that original early 20th century Souvenir ever rendered as phototype before the ITC version?

Riccardo Sartori's picture
Joined: 13 Jul 2009 - 4:20am
0
rozy's picture
Offline
Joined: 6 Oct 2010 - 2:04am
0

thanks for all the info. Also the visuals on flickr are really handy.