Current Urban Outfitters typeface

belonax's picture

Can anyone ID the current Urban Outfitters typeface? I think it's from ECAL. I've checked the answered type IDs and didn't find anything on their current typeface (in use since 2010, probably).


urbanTYPE.jpg123.82 KB
Trevor Baum's picture

Looks like a modified P22 Underground Heavy, with the e's given a square corner.

JoergGustafs's picture

Strangely enough, the other e’s aren’t squared …

don_sanche's picture

I don't know what exact font it is, but it's not maximage's “book” (“ecal”) (
But the fun fact is that they were asked by urban outfitters to do some work for them.
So it sounds like it is just a knock-off of their typeface... classy

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