Icon & type for a design agency

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Greg Ashley's picture
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Joined: 4 Apr 2011 - 10:43am
Icon & type for a design agency
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Hi guys, I'm new to this website and was wondering if any of you could give me some feedback on a logo I've worked up for a design agency. Thanks.

darrel's picture
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Joined: 4 Feb 2003 - 6:03pm
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I like the typesetting. The tagline is a little hokey, but looks nice.

The mark is nice, but seems superfluous. There's also a lot going on...heart...target...flower...

Greg Ashley's picture
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Joined: 4 Apr 2011 - 10:43am
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Thank you for your comment. I was trying to incorporate a letter B in to the design by using the rotated heart. The centre is meant to be an abstract eye using a droplet shape plus a scaled up version of the degree symbol used in the strapline.

Hrant H Papazian's picture
Joined: 3 May 2000 - 11:00am
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I think that heart-flower thing is way too complex/layered. And you have to worry about the "bone effect"* where the straight lines connect to the curves.

* http://66.147.242.192/~operinan/2/2.3.2a/2.3.2.06.illusion.htm

BTW:
http://www.wsignco.com/IMAGES%208-08-08/JPEGS/Burlington%20Coat%20Factor...

hhp