This is my business card. It has all I think a good business card should have: basic contact info and some creativity, all of that in a white, one sided card with black text. The creativity is up to the reference for my name's correct pronunciation, inspired by language dictionaries, since I don't know many people who can correctly say this funky german names...
I didn't think my visual ID needed a symbol, as I already have a impossible to pronounce remarkable name and surname. I also didn't fill my card with fancy graphics, as I preferred to show my creativity in a more discrete way. Anyone interested in more of my work can visit my online portfolio ([[http://www.behance.net/gerhardschlee|behance.net/gerhardschlee]], from where I took most of this text). By the way, the typeface I used is the beautiful [[http://www.akalollip.com/blog/?p=1673|Fengardo]].
One thing I've sought in this work was to avoid cliches and seek differentiation through simplicity. One of my references was the [[http://swisslegacy.com/2011/01/27/paul-rands-business-card/|business card]] of the legendary Paul Rand, which probably all of you already know. Just like uncle Paul, I tried to break the monotony of my design by aligning the informations asymmetrically, but still in a harmonic way.
I believe I managed with this work to make something creative and attractive without too much visual pollution. Many people try a minimalist style and end up being simpleton, instead of being simple. I think a good minimalist design is, on contrary of what it may look for some (clients, mainly), hard to achieve.
What do you think, people?