Discrimination logotype

Posted by Jiří Toman in

25 May 2011 — 3:00pm

Hi everybody,

just because it has a lot to do with the typography, I’ll make me bold and post a logotype I made for 4th Virtual Biennale of Graphic Design, which was held by AUG – the topic was ‘Discrimination‘ and as usual, submitted posters had to be just in black and white. And that’s why I decided to make a simple typographic logotype, using Tomáš Brousil’s Comenia Sans typeface.

Eventhough it has been already published, I will be pleased to read any comments and critics, while feedback is always very welcome!

Thanks, JT

(the first line is in Czech)

Andreas Stötzner
25 May 2011 — 11:16pm

Though spotting a lot of dots, I can’t see the point.

litera
30 May 2011 — 12:25am

This looks like a discrimination to /i/.

I like it even though I'd rather choose a different font with less round shapes and squared dots on /i/. This would make a better blend of dot and /s/ or /o/.

But otherwise it's a very nice idea and makes the point of discrimination. Very well done indeed.

Andreas Stötzner
30 May 2011 — 3:52am

I don’t think this is a good idea at all.

It is a very simple optical gag, the ligation/contraction of the i’s body.
Very nice.
What has this to do with discrimination?

There’s not really wit in it.

defragmybrain
30 May 2011 — 1:33pm