Broadsheet to tabloid

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james fooks-bale's picture
Joined: 26 Apr 2004 - 3:33pm
Broadsheet to tabloid

Why is it that through all downsizing newspapers playing for the newsstand that we see no difference in type?

Is it me, or is it neccessary to modify type in order for the format to work legibily?

Simon Daniels's picture
Joined: 11 Apr 2002 - 6:37pm

Keeping the type exactly the same helps reassure the loyal reader that only the format is changing not the quality of the content. Maybe.