The beauty of co-branding. Every designer’s nightmare…
I designed a swooshy logo back in the last millenium. I was looking for it on the swoosh no more site, but no luck. The name of the company alone should go into the hall of shame. Swooshtastic! Frutigerriﬁc!
“Joseph Pemberton A designer who cares” I love this. I feel like I care too. Lets take for example, a date I was recently on, with a nice young attractive girl. We went to a nice place — with an outstanding wine selection I might add — and after one glance at this menu, I am like “Wtf? fake small caps? Im suppose to pay $50+ per ala carte entree and I can even get a half way decent set menu? hildebrant.
That’s when you tell them that you’re a graphic designer and that for several free meals you’ll design them a better menu. Point out of course, all the horrible things such as the faux small caps and such, and make it sound like it’s the worst thing in the world. heh
The only people who actually use smallcaps are other type designers. hhp
Oy! I’m not a type designer, but I use smallcaps. And other proper things when I get a chance, such as true ordinals and whatnot.
Exceptions are commendable. hhp
Okay, is this X Games mark as bad as I think it is? (Last year’s mark, complete with globe head.) (This year’s mark, holding the head casually under the arm.)
Swoosh No More. Enough said.
Dear Netﬂix, An unsolicited reaction to your recent redesign. My rating: 3.5 Stars What’s good: _ You added MPAA ratings to the queue. Yay. (Now, please add them to the other movie listings, and not just the ‘detail’ page.) _ The help section is much more clear. What’s bad: _ The search function is not on every page? Is this omission an accident?! _ You still haven’t made an easy way for me to see my own ratings. This is an excellent feature that is still buried in the site (diﬃcult to ﬁnd). ABOUT THE VISUAL DESIGN _ The poorly compressed photos at the top of every page are both bad stock photos and are compressed poorly. Either get a phototography budget or lose them (please). _ The chrome tabs are a nice touch, and I can live with the soft buttons, but the curvy shapes should go—you’re back to 1999 here. _ Futura? I know the logo is Futura-inﬂuenced, but the pages use Futura and Arial (HTML) headers interchangably. Ick. (Just stick to HTML.) _ You didn’t change the logo! Yay. The red and the logo are the pillars of your corporate identity. Don’t lose them as you stray from MarchFirst’s original design. Love the service, looking forward to the next phase. Regards, Joseph Pemberton A designer who cares
Okay, is this X Games mark as bad as I think it is? oh, yes! depending on how nice you are, possibly more so. I’m actually quite surprised this year’s was made worse. it seems that the dated trendiness of the former is actually a few years ahead of the latter — odd choice.