Alternatives to Helvetica Neue Ultra Light
Im designing a logo for a night club for a very difficult client that doesnt like to give me any sort of info on the thing im designing. Anyway, he basically wants it to be completely simple and ultra chic. I did a mock up for him doing a very simple mark and logotype (straight out of the can helvetica neue ultra light.. which he LOVES). I am wondering what other typefaces are out there that would give me that ultra modern look, with very very thin strokes. Thanks!




















9.Feb.2005 11.26pm
FF Meta Hairline
9.Feb.2005 11.26pm
Serifa Light (essentially Helvetica with serifs)
Agenda Thin
Benton Sans Thin
Paralucent
10.Feb.2005 4.36am
Politica
http://www.veer.com/products/typedetail.aspx?image=UMT0000066
Nubian
http://www.veer.com/products/typedetail.aspx?image=GTT0000011
Houshka
http://www.veer.com/products/typedetail.aspx?image=GTT0000009
10.Feb.2005 9.54am
Night Club set in Anisette
Night Club set in Anisette Petite
Night Club set in Parisine Clair
Night Club set in Parisine Plus Clair
10.Feb.2005 10.16am
Even drunk I wouldn't replace Helvetica Neue Ultra Light with 'Politica'.
10.Feb.2005 10.31am
But you'd have to be drunk to start with Helvetica! :-)
Unless this club happens to have a Barbarella theme.
Jason, before you choose a font, think of what it should look like. There are so many choices (many of them nominally good) that you can easily get distracted from a choice that will really click - so narrowing things down helps.
I would say you need something narrow, thin, but also somewhat rigid. And if it's lc, maybe something with a small x-height (unless visibility is a serious issue).
And the most important thing:
What's the name? Different glyphs sing in different ways, especially in chorus.
hhp
10.Feb.2005 10.43am
Thanks, Ramiro. Much appreciated. It's good to know that you too are trying to help the original poster.
10.Feb.2005 11.55am
I'm thinking he'll get happy about Chalet.
http://houseind.com/house.php?kit=CHALET-FO&sub=inuse
Send House some love. I think they are having a sale.
10.Feb.2005 1.23pm
Last year, Font Bureau added hairline/thin weights to Interstate:
http://www.fontbureau.com/fonts/Interstate/styles
10.Feb.2005 4.25pm
sorry about that, the name of the club is element
thanks for all the help guys... there are some great type choices i never knew exsisted here
11.Feb.2005 2.40am
<font class="dontLookLikeCrap">what about precious sans? it has nice light and thin options.
typed 'element' out though and maybe the 'm' looks a little friendly, not chic enough? who knows!
pity it's called 'element' because i feel precious sans has some lovely descenders.</font>
http://www.fontworks1.type.co.uk/fw/shop/catalog?action=zoom&rt=012788000
11.Feb.2005 5.26am
Another option for your design
This font its inedit and your name is "Lineare Thin"
11.Feb.2005 10.46am
I think element is a great name. And thinking about how the letters might fit into a whole, I had an idea: make it unicase, with cap-form "L" and the second "e" nestled into its hole - that would amplify the "element" idea too. I guess it might go against the client's stated wish for "simplicity", but clients don't always really know what they want as much as they sound they do.
hhp