Vintage Advertisement Fonts

Hi

Does anybody know the name of the Serif font used for the company name and "Universal Embrocation"?

Also, if anybody can comfirm the sans serifs used too I'd be grateful.

Thanks in advance.

Comments

For future reference please post ID requests on the main Type ID Board:

http://typophile.com/typeid

The serif is very close to Windsor

http://www.myfonts.com/fonts/urw/windsor/

I'd say the sans is a variant on Bureau Grotesk

http://www.myfonts.com/fonts/fontbureau/bureau-grot/