shoe logo

chuchuu's picture

hey i have to make logo for shoe brand name is " REELERS " my target audience is middle or upper middle class.

and my key words are : quality , friendly

i have tried to make many symbols of R but those are not working need an idea please

oldnick's picture

This option is seeing a lot of usage…

JamesM's picture

Rather than asking us to design it for you, please post your concepts and we can use them as a starting point for discussion.

PublishingMojo's picture

Why use the letter R as the basis for the logo? The real branding challenge here is that the name of the product says nothing about shoes, fashion, or status. The word reel could refer to film, fishing, or the unsteady gait of a drunk.
Why not work on a logo that gives the consumer a clue to what the product is?

chuchuu's picture

sir mojo ...... what can i do .... how can i give clue ... any idea ? :S

chuchuu's picture

jamesM .....
my brand's personality is Reeler the young star ever born in this world with many different applicable abilities. There is something really special about him which is his confidence and loyalty. Reeler is graceful man. He is strong true faith and very ambitious person about his job. Reeler do different different jobs to take care of his family. He believes in working by his own earning it. Doing different jobs and work for his family has increased his efficiency and experience. He pursues his objectives actively and energetically. reeler has a very friendly attitude with others..

so logo should be base on this personality

chuchuu's picture

the logo should not be generic

JamesM's picture

Chuchuu, thanks for the additional information. It sounds like you're a student. I'm willing to offer suggestions (if I have any) if you'll show us the concepts you've developed, but I don't want to do your project for you. Please show us your best concepts. Thanks.

oldnick's picture

Wow: I never knew that shoes could be expressive of so many positive personality traits. What do my Converse One-Star hightops say about me, I wonder…

Bogdan Oancea's picture

@ chuchuu
Are you begging people to design a logo for you? Lame…
Obviously you can't do it, so just pay a designer for this, here or somewhere else – end of story.

hrant's picture

Maybe he's just asking for ideas - which is OK (as long as he doesn't take the credit).

hhp

PublishingMojo's picture

If your brand identity is based on a character named Reeler, your client will need to tell the story of Reeler first (with a video, a song, a game, print advertisements, etc.), and then use the logo to reinforce the story.

Here are some logos that use a character as the embodiment of their brand.
http://nickshell1983.files.wordpress.com/2010/11/l59394.jpg
http://popsop.ru/wp-content/uploads/captain-morgan-rum-original-spiced-1...
http://3.bp.blogspot.com/-nxoNbhOoEOY/UIJUy9SavMI/AAAAAAAAA70/6Ij0qm3q-t...
http://originaltop10.files.wordpress.com/2011/09/wendys-logo.jpg

(My apologies if Reeler is already a well-known character or a real person. I live in the US, and I'm no longer a young man, so there are some elements of popular culture of which I am ignorant.)

chuchuu's picture

@ jamsem ... ya i am student .. i had many ideas for logo and all had rejected i made 150 sketches of logo. :(

chuchuu's picture

@bogdan : i am not begging ... i am just discussing and asking ideas

chuchuu's picture

sir mojo : thats the point i need to tell story of my brand character through logo .. and logo should be too much minimilistic that are the requirements

chuchuu's picture

i am thinking to make logo of typefaces..
typography base logo....
which typography would go with my brand personality?

oldnick's picture

Based on the “self-made man” aspect?

http://www.myfonts.com/fonts/nicksfonts/bo-diddlioni-stencil/bo-diddlion...

Of course, you could reinforced the “reel” aspect by using this face in all caps, and flopping the second /E/…

http://www.myfonts.com/fonts/nicksfonts/chica-gogo-nf/

Chris Dean's picture

@chuchu: “i had many ideas for logo and all had rejected i made 150 sketches of logo. :(

Are you doing these on paper, or on a computer?

When I started studying design, we were asked to produce 100 sketches in an afternoon. Spend 1-2 mins on an idea, then stop, do a 180˚, and move onto a totally different idea. Use big 2' × 3' pad of newsprint. It will help you make free-associations between different ideas.

If you are capable of doing 150, I’m confidant you can do another 150. Keep trying. You learn to do by doing.

5star's picture

Sounds like Reeler has got a lot of soul. He don't play no tricks to get his kicks.

n.

5star's picture

n.

cyrusselster's picture

You could design something like this, it would definitely grab lot of attention !

Chris Dean's picture

@cyrusselster: Are actually trying to help a student by literally doing their homework for them, or promote your own website? 5star’s is obviously a joke, but your’s could easily be presented as a final. Slippery slope we’re on. And don’t feel singled out, I’ve been ranting about this for a while. See:

Help cure “Do My Homework Syndrome.”

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