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Can be wrong but looks like a custom job. It's either a sans with some serifs added or a serif with some serifs removed. If I have to reproduce it and even if it sounds lazy, I'd start with Helvetica Neue Bold (/Y, /H and /O look not so far), simply add some serifs manually (they look like to be geometric, simple triangles) and make /W central flat vertex pointy.
Same vein but "all" serif: AlphDog, Hensler 2