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I'm looking for a simple, honest and approachable san serif for use in body text. My idea is to have a journal feel but without being too themey. Something with the characteristics above that come together looking elegant. I loved the feeling of Frutiger on my page ( one of my faves) and although quite neutral it's the complete opposite of what I want, its cold and distant and not really in line with the honest feel i'd like to convey.
I like Myriad Pro but wanted to see if there are others you can recommend, perhaps something I am simply not finding. Any recommendations would be appreciated.
I'm working on a logo and need some help identifying the right font to use.
I'm looking for a sans-serif font with soft rounded edges, preferablly something with a single-stack lowercase "a". I like the humanistic qualities of Avenir but obviously this font isn't rounded.
I also like the style of the font in the new esurance logo, which I have attached below.
Fonts that I've considered so far include:
1. Comforta (although I feel like it's almost too rounded).
2. Museo (getting closer but some of the elements remind me of an old typewriter font).
Any suggestions would be really helpful. Thanks so much!
This is my first post on here!
I wondered if you knew of a typeface that represented these sort of values of a person:
honest, approachable, reliable, the original 'Mc'coy', and homely
I wondered if a serif typeface said 'stern' too much, so maybe a Sans Serif is more appropriate
By 'Original' I mean someone that has been about for years but is still among the best but maybe needing to be more modern