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So I'm attempting to to redesign the corporate identity for this brand here.
The logo is currently used for a professional gaming team that has been around for many years. In terms of what the brand should represent: professionalism, edginess & competition/sportiness with perhaps a bit of a futuristic vibe given the industry it's in.
As you can see, the text version of the logo is quite tacky and outdated (currently uses Concelian Jet).
While the core shape of the logo is unlikely to be changed, I've been considering trying to change the font used in the main logo and move it *beneath* the logo instead of on top. However, I've been struggling to find something that really fits well visually.
I Love Eurostile is a (parody) tribute to the typeface Eurostile. The inspiration comes from the over usage of the typeface by industrial designers and Hollywood blockbusters. http://iloveeurostile.com
What's your take? Are you sick of seeing Eurostile? Do you think it's a good typeface? How about Bank Gothic? ;)
Looking for suggestions for Eurostile-inspired contemporary typefaces that would work in a magazine or even a newspaper setting. Any suggestions would be appreciated.
For example, I like Breuer Text a lot but it is rather limited especially for display headlines.
I also like Karbon but it seems like it might have too much character, especially for a newspaper. Not sure how extensive the family is.
Thanks again in advance.
I'm looking for a font similar to Hoefler & Frere Jones' Forza (http://www.typography.com/fonts/font_overview.php?productLineID=100041) but available in a web font. Linotype's Eurostile is very close, (though the lower case letters are smaller in x-height when compared to Forza) and there aren't the variety of weights available in Eurostile that make Forza so versatile. Anyone have suggestions?
Can anyone recommend a good alternative to Eurostile extended? You know, with squircular letterforms. Thanks for your help.